In support of our Client, Johnson & Johnson, O2 was tapped to develop the Professional Marketing Program for the launch of Women's Rogaine. This includes a series of programs starting with an Advisory Board Meeting, employ the findings into the collateral statements and positioning.  Develop an impact mailer and support collateral and tools for Physicians offices. Develop a trade show booth for both large and small positioning. These included video presentation, magic mirror show stopper, and give away items (OTC) .