RoC l Pearson l Vonage l Sanofi-aventis l Pfizer

Ortho Dermatolgics

Project
Evolence marketing support and production management.

Description
O2 supported the professional division of the Evolence marketing team. Our services for Ortho Dermatologics in the Evolence project included consulting support, scripting, writing, creative design and print production on specific projects.

O2 Services
We met regularly with the professional team to update and schedule projects for specific launches, meetings, and targeted promotional dates. Our services were extended to include promotional items and online media complimenting the consumer collateral design and messaging. We also handled the language translation and re-design of selected literature pieces.

O2 re-worked files to maintain the brand look in all ongoing collateral production. All files and photographs were given to O2 for storage and use for ongoing projects inclusive of other marketing sources.

Return on Investment (ROI)
By including O2 as a creative resource the team effectively reduced the cost of selected programs and allowed for other programs to be included or enhanced. The use of O2 as a media bank for all images and graphics provided the marketing team at Ortho Dermatologics a single source to access all files and artwork for the project.